PhD in Management Studies (2019) from Pontifícia Universidade Católica de Sao Paulo, with a period as Guest Doctoral Researcher (2017) at the University of Mannheim, Germany through the sandwich research grant by CAPES; Master’s Degree at Business Administration (2009) from Universidade Presbiteriana Mackenzie; Specialist at Applied Consumer Sciences (2013) and MBA in Marketing (2005) from Escola Superior de Propaganda e Marketing; Specialist in International Trade (1997) from Fundação Armando Álvares Penteado; Bachelor Degree at Language and Literature (English, German, Portuguese) from Universidade de São Paulo (1995-1999). 25 years experience as executive in national and multinational companies in the areas of international trade, business development, and strategic marketing. Professor for undergraduate management courses at Centro Estadual de Educação Tecnológica Paula Souza (FATEC, ETEC) In the last three years. In 2019 delivered lectures for graduate specialization courses at Universidade São Judas. In 2020, was a lecturer for the MBA courses at FUNDACE, an institution associated to FEA (University of São Paulo, campus of Ribeirão Preto).
,,NATIONAL AND ORGANIZATIONAL CULTURE IN SPAIN AND BRAZIL THROUGH THE LENS OF INSTITUTIONAL LOGICS”.
Dr. Martin Gomez-Ullate, University of Extremadura, Spain
Dr. Ángeles Arjona, University of Almeria, Spain
Host University: University of Almeria